Attention independent Australian artists and managers! If you dream of making music media waves with your releases only to find yourself treading water, it’s time to breathe a sigh of relief, because Australian music PR and marketing guru Kylie Cobb’s Kitty Release Accelerator program, is throwing open enrolments today and it’s literally the promotions lifejacket you need!

Arriving just in time to fill some of the cracks covid-19 left in the hull of the ship that is the local music industry, Kitty Release Accelerator is here to empower musicians to level up their release game with a five-week live, virtual group coaching program running throughout September-October.

Known for her work as founder and top cat of esteemed boutique agency, Kitty Kitty Bang Bang, Kylie is a stalwart of the music scene with more than 20 years’ worth of media, marketing, and teaching credits to boot. Having run campaigns for clients that range from renowned national events to household names, her wealth of experience and passionate energy make her an invaluable mentor to those keen to take their releases to the next level.

“I can’t tell you how pumped I am to offer this awesome new program,” said Kylie, who has been hailed by ABC News as one of the leading women behind the country’s booming music scene.

“We need a more holistic approach to marketing for independent artists. There are a lot of moving pieces that make a bangin’ release campaign and while there is a bunch of resources out there on how to pretty much do anything, it can be overwhelming and challenging to put all the pieces together, in the right way, at the right time for maximum impact.”

“The Kitty Release Accelerator provides a fun, in-person experience bringing all the pieces of the release puzzle together in a short, amped up timeframe with info and tools you can actually take away and use release after release.”

Kitty Release Accelerator has only 10 spots available for musicians or managers looking to release in the next 12 months and incorporates a weekly zoom coaching session with Kitty, a Facebook support group, tips, templates and more, empowering artists to:

⚡️ get set with right release mindset;
⚡️ know what needs to happen and when throughout the release process;
⚡️ power-up their profile; and
⚡️ master the marketing mix for maximum impact, every time!

“We are facing one of, if not the most challenging times to hit our industry, but bangin’ new tunes are being created and there is a world of people out there who need to hear them! Sharing what I know about release timelines, strategic planning, mindset, media and marketing in such a personal and financially viable way for artists just feels like a no-brainer to me.”

So whether you’re a seasoned musician or just starting out, Kitty Release Accelerator is here to hold your hand through the release process, steer you in the right direction and equip you with the top-notch tools to ensure you bring your A-game to EVERY campaign.

“Success is in the doing. It’s consistently showing up and relentlessly taking the right actions to keep moving forward, knowing that if we go hard, for long enough, we WILL win. That’s what I hope Kitty Release Accelerator will help artists and managers achieve.”

Don't miss out | Register Now

Level up your release game for $495, when Kitty Release Accelerator kicks off later this month. Enrolments (strictly limited to 10 spots) are now open.